Well week 3 has been an interesting one. The Boutique Facebook page has reached over 500 likes so the word is slowly but surely getting out. Sales are still slow due to every major retailer are trying to get rid of winter items and they are having mega sales right now. My main goal is still to get the name out and draw more visits to the website. I have also decided that I just can’t do this all by myself so I am bringing on some interns. I have pretty much formed my team which will consist of 5 people. The interview process was pretty crazy I got over 100 applicants and had to narrow it down to 5 people. I am pretty excited with my new team and our goal is to pretty much grow this business. For any business to be successful the foundation has to be a strong one so I am slowly but surely building that. I can’t wait for the dream of mine to really take off. I can only say that I am truly proud of myself. Even though the profits hasn’t started to roll in yet I know that everything will happen when it is meant to happen. I set up my company to not stress over what a lot of new businesses stress over so things can only move up from here.
Well its the end of the second week and things are going pretty well. The Social Media Campaign is going pretty good as far as getting the name out. It has came to the point that I can’t do this all by myself so I am currently interviewing for interns. Social Media is a very important part of growing any business and I have soon realized that I need help. I am still working my full time job so doing social media postings to 8 accounts throughout the day was getting impossible but thank goodness for Hoot Suite because without that platform I would be totally up the creek. I am doing pretty good as far as gaining fans to my Facebook page I am at over 400 likes so I’m doing pretty good by adding at least 100 fans a week meaning that the word is spreading pretty fast. I am also starting to get calls from Fashion Bloggers that want to feature the company so I am so excited about that as well. Sales are still slow but the main important thing for me is exposure and the sales will comes when they are suppose too. I am so glad that I set up things the way I did and found some great distributors to work with and can I tell you having Dropship accounts are a true blessing (no inventory overhead). I am glad that I have gains some great followers like yourself that has been following me since the beginning. I hope that my experience can at least help someone out that has a dream as well…
Until Next week
Well the first week of the boutique being open was actually pretty good. Business has been slow but I can say I was not surprised plus January is not a big shopping month plus many are still looking for sales. So I mainly decided to open in January to really get the word out and build may customer base. I happy to say that I have almost 300 likes on the boutique Facebook page (yay!!), gotten a few on Pinterest and Twitter so I am still working hard and keeping focused. I do have a few offers from people wanting to help with the marketing and the social media aspects of the business so I am doing a couple of interviews and feeling those people out.
I am so glad that I kept down business costs and didn’t take out a loan because I so did not need any extra stress on having to start paying anything back. I am looking forward to the 2nd week to see how that goes. I am constantly adding new fashions to the site and I just got a new partnership with a skin care company to start offering their products so pretty excited about that. Running a business is not easy but I am just glad that I did it.
Until next week
Wish me Luck
The time is here!!!
We are excited to announce that Black and Grey Boutique will be having its soft opening starting on tomorrow, Wednesday, January 15, 2014 at midnight CST. For our shoppers we will be offering a 15% off coupon. The Soft Opening sale will last right until the Grand Opening on Saturday, January 18, 2014 at midnight. Coupon code that you will need to use at checkout is QK3M47L.